Free tool
UTM Builder
Build clean, GA4-ready campaign URLs one at a time or in bulk, see which GA4 channel each link will land in, and create Google Ads and Meta tracking strings with dynamic values.
Up to 1,000 lines. To set a different utm_content for one line, add a comma and the value after the URL.
Presets
More GA4 fields
Google documents all three. It says utm_creative_format and utm_marketing_tactic are not currently reported in GA4 properties.
Formatting
Parameters
Tagged URLs
Tracking template
Example landing page after a clickexample values
What the dynamic values return
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