Free AI generator
Facebook Ad Headline Generator
Headlines, primary text and descriptions for Facebook and Instagram ads, checked against Meta's recommended lengths for each placement, with a live ad preview.
Click any line below to place it in the preview. Simplified mock; real truncation depends on device and line breaks.
Meta's recommended text lengthscharacters
| Placement | Primary | Headline | Description |
|---|
Sources: Meta Business Help Center, Creative best practices for text in ads (most placements), and the Meta Ads Guide (per placement). Checked October 2026. A dash means Meta lists no recommendation for that field.
Primary text
Headlines
Descriptions
Click a line to edit it. Ads Manager lets you add several text options for primary text, headline and description in one ad, and Meta mixes them by person. Add your strongest lines from each column.